For parents.
Everything you need to know about safety, privacy, terms, and how BrightKid fits into your family's day.
Designed for the moments you're busy.
The real test of a kids' app isn't what happens when you're watching. It's what happens when you're making dinner.
BrightKid is built to finish its own lessons, redirect when your child gets distracted, and report back to you so the parenting happens at parent pace.
Built around your child's privacy.
BrightKid is designed from the ground up to comply with the Children's Online Privacy Protection Act and broader children's privacy best practices.
Verified parental consent
A parent or guardian sets up every account. Children never sign themselves up.
No data sold or shared
We don't sell, rent, or share your child's data with advertisers, analytics brokers, or anyone else.
No ads, ever
No third-party ads inside BrightKid. No upsells to children. No dark patterns of any kind.
You're in control
You can review, export, or delete your child's data at any time from the parent dashboard.
Parent questions, answered.
Is BrightKid really voice-only?
Yes. Children listen to Arlo, watch him on screen, and respond by speaking or tapping simple visual answers. No reading is required, which makes BrightKid usable for kids as young as 1 year old.
How much screen time does it use?
Sessions are intentionally short and age-adaptive: 5 minutes for ages 1-2, 8 minutes for age 3, 10 minutes for age 4, and up to 12 minutes for age 5. The app naturally finishes its lessons rather than encouraging endless play.
What languages does Arlo speak?
English and Spanish, with native pronunciation in both. You can switch languages anytime. Arlo can even introduce Spanish words inside English lessons for bilingual exposure.
Can I see what my child is learning?
Yes. The parent dashboard shows daily and weekly reports of what modules your child worked through, what they enjoyed, and what they got stuck on. Adventurer and Genius plans include deeper analytics.
Does it work offline?
Some content is cached on-device, so basic modules work without a connection. Arlo's AI-powered features need internet to work their best.
How do you handle my child's voice data?
Voice inputs are used only to recognize your child's speech in the moment and are not retained for training. We keep only what's needed to deliver the experience, and you can delete everything from your parent dashboard at any time.
Privacy Policy.
Effective date: June 1, 2026. Issued by AEkoro LLC, d/b/a BrightKid, a Texas limited liability company.
Plain-language summary: BrightKid is a children's app. We collect the minimum data needed to run the service. We never sell it. Parents control everything. Children are protected under COPPA.
1. Who we are
BrightKid is operated by AEkoro LLC, a Texas limited liability company ("AEkoro," "we," "our," or "us"). Our registered address is in Texas, United States. You can reach us at aekoro.com/contact.
2. Who this policy covers
This policy applies to parents and guardians who create accounts ("Account Holders") and the children under age 13 who use the BrightKid application under parental supervision and consent. If you are a child, please ask a parent or guardian to read this with you.
3. Information we collect
From parents / Account Holders:
- Email address and name (for account creation and login)
- Subscription and purchase records. When you subscribe on an Apple device, payment is handled by Apple through the App Store; on an Android device, by Google Play; and on our website, by our payment provider. We never receive or store your full card number.
- Notification preferences
From children's in-app activity:
- Age group (set by parent, not directly from child)
- Session activity: modules completed, stars earned, streaks
- Voice input: processed in real-time for speech recognition only; not stored or used for training
- ArloGram photos: uploaded voluntarily by parent; stored securely in AWS S3
We do not collect the child's name, school, address, phone number, or any government identifier.
4. How we use information
- To provide and personalize the learning experience
- To generate parent dashboard reports
- To manage your subscription and confirm your entitlements with the app store or payment provider that processed your purchase
- To send parent notifications (daily/weekly reports, if opted in)
- To improve the app (using anonymized aggregate data only)
We do not use children's data for advertising, behavioral profiling, or any purpose unrelated to delivering the educational service.
5. COPPA compliance
BrightKid is directed at children under 13 and complies fully with the Children's Online Privacy Protection Act (COPPA). We obtain verifiable parental consent before collecting any information from a child. Parents may at any time:
- Review the information collected about their child
- Request correction of inaccurate information
- Request deletion of all data associated with their child or account
- Refuse further collection of their child's information by deleting the account
You can delete your account and all associated data directly in the app (Parent Dashboard → Settings → Delete Account), or by contacting us at aekoro.com/contact. We will respond within 30 days.
6. Data sharing and disclosure
We do not sell, rent, or trade personal information. We share data only with the following categories of service providers, under strict data processing agreements:
- Anthropic (AI responses by Arlo): session context is sent to generate educational responses. No persistent user profiles are created.
- ElevenLabs (text-to-speech): text is sent to generate Arlo's voice. No voice biometrics are stored.
- Apple & Google (app store billing): when you subscribe inside the iOS or Android app, your purchase is processed by Apple or Google under their respective terms and privacy policies. We receive confirmation of your subscription status, not your payment details.
- Our web payment provider (website purchases): if you subscribe on our website, payment is processed by our PCI-DSS-compliant payment provider. We never store raw card numbers.
- Amazon Web Services (infrastructure): all data is stored in US-based AWS data centers.
- Amazon Cognito (authentication): manages parent account credentials.
We may disclose information if required by law, court order, or to protect the rights and safety of users.
7. Data retention
We retain account data for as long as your account is active. If you delete your account, all associated data including child profiles, session history, and ArloGram photos are permanently deleted within 30 days. Anonymized, aggregated data (not linked to any individual) may be retained for product improvement.
8. Security
We use industry-standard security practices including TLS encryption in transit, AES-256 encryption at rest, and strict access controls. No method of transmission over the internet is 100% secure, and we cannot guarantee absolute security.
9. Changes to this policy
We may update this policy from time to time. We will notify Account Holders of material changes by email or in-app notice at least 30 days before the changes take effect. Continued use of BrightKid after that date constitutes acceptance of the updated policy.
10. Contact
Questions about this policy or your data rights: aekoro.com/contact
AEkoro LLC, Texas, United States
Terms of Use.
Effective date: June 1, 2026. These terms govern your use of BrightKid, operated by AEkoro LLC.
By creating a BrightKid account you agree to these terms on behalf of yourself and any child profiles you create. If you do not agree, do not use the app.
1. The service
BrightKid is a subscription-based educational application for children ages 1 to 5, operated by AEkoro LLC ("we," "us," "BrightKid"). The app is available on iOS and Android. Access to full features requires an active paid subscription.
2. Eligibility
You must be at least 18 years old to create an account. By creating an account, you confirm that you are a parent or legal guardian of the child who will use the app, and that you have the authority to consent on their behalf.
3. Subscription plans and billing
BrightKid offers the following auto-renewing subscription plans:
- Explorer (includes a 7-day free trial, then $5.99/month or $47.99/year): 12 learning modules, ages 1 to 5
- Adventurer ($11.99/month or $95.99/year): 28 modules, Ask Arlo text up to 5 times per day
- Genius ($17.99/month or $143.99/year): all modules, Ask Arlo and Talk to Arlo voice up to 15 times per day
How billing works. Where you subscribe determines who processes your payment:
- On Apple devices (iOS/iPadOS): your subscription is purchased and billed through the Apple App Store and charged to your Apple ID. Payment is collected by Apple when you confirm the purchase. A free trial, where offered, is applied by Apple; if you do not cancel at least 24 hours before the trial ends, it automatically converts to a paid subscription and your Apple ID is charged.
- On Android devices: your subscription is purchased and billed through Google Play and charged to your Google account.
- On our website: your subscription is billed by our PCI-DSS-compliant payment provider using the card you provide.
Subscriptions renew automatically at the end of each billing period unless auto-renewal is turned off at least 24 hours before the period ends. Annual plans are billed once per year. All prices are in USD and may vary by region as set by the applicable app store.
4. Managing, cancelling, and refunds
You can manage or cancel your subscription at any time:
- Apple (iOS/iPadOS): manage or cancel in your device Settings → your name → Subscriptions, or in the App Store. Cancellation takes effect at the end of the current billing period.
- Android: manage or cancel in the Google Play Store under Subscriptions.
- Website: manage or cancel from your parent dashboard, or by contacting us.
For purchases made through the App Store or Google Play, refunds are handled by Apple or Google under their respective policies; please request refunds directly through them. For website purchases, we do not offer partial refunds for unused time within a billing period, except where required by applicable law.
5. Acceptable use
You agree not to:
- Share your account credentials with people outside your household
- Attempt to reverse-engineer, copy, or scrape any part of the app or its AI responses
- Use the app for any commercial purpose without written permission
- Circumvent any parental controls, session limits, or access restrictions
- Upload content to ArloGram that violates any applicable law
6. Intellectual property
All content within BrightKid including Arlo's character, voice, curriculum, animations, and software is the property of AEkoro LLC or its licensors and is protected by copyright and other intellectual property laws. You receive a limited, non-exclusive, non-transferable license to use the app for personal, non-commercial purposes.
7. Disclaimer of warranties
BrightKid is provided "as is" and "as available." We make no warranty that the service will be uninterrupted, error-free, or produce any particular educational outcome. AI-generated responses are for educational entertainment and should not be relied upon as professional medical, legal, or therapeutic advice.
8. Limitation of liability
To the maximum extent permitted by law, AEkoro LLC's total liability to you for any claim arising from use of BrightKid is limited to the amount you paid us in the 12 months preceding the claim. We are not liable for indirect, incidental, special, or consequential damages.
9. Governing law
These terms are governed by the laws of the State of Texas, United States, without regard to conflict of law principles. Any disputes shall be resolved in the state or federal courts located in Texas.
10. Changes to these terms
We may update these terms. We will notify you by email or in-app notice at least 30 days before material changes take effect. Continued use after that date constitutes your acceptance.
11. Contact
Questions about these terms: aekoro.com/contact
AEkoro LLC, Texas, United States
Built for the way families actually live.
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